Instagram Image Sizes
Instagram
is one of the most popular photo-sharing social networks with more than 600 million users. It’s the best place to showcase your visual
creativity.
Profile Picture: 110 x 110
Instagram
is based on visuals, which should be an indication of how important it is to
follow these image size guidelines. Ensure your profile image is recognizable
so users can find you even easier through search or explore.
Image Guidelines
- Appear on your profile at 110 x
110 pixels.
- Square photo: make sure to
maintain an aspect ratio of 1:1.
Photo Thumbnails: 161 x 161
When
someone goes to your page, they’ll be presented with all of your content
arranged in rows of thumbnails. These smaller renditions of your images and
videos will expand when clicked and include a place for people to comment.
Image Guidelines
- The thumbnails will appear on
the page at 161 x 161 pixels.
- Square photo: make sure to
maintain an aspect ratio of 1:1 ratio.
Photo Size: 1080 x 1080
Instagram
is all about the images and videos presented in your followers’ feed. In fact,
Instagram higher resolution photos when taken from the native application. If
you decided to upload a photo or video from any other device, the resolution
will be much lower.
Image Guidelines
- The size of Instagram images
has been increased to 1080 x 1080 pixels.
- Instagram still scales these
photos down to 612 x 612 pixels.
- Appear in feed at 510 x 510
pixels.
- Square or rectangle photos:
make sure to maintain an aspect ratio between 1.91:1 and 4:5 ratio.
- For portrait (4:5) photos,
recommended dimensions are 1080 x 1350 pixels.
- Smaller featured header images
appear as 204 x 204 pixels, and larger featured header images appear as
409 x 409 pixels.
Instagram Stories: 1080 x 1920
With
more than 300 million daily users, Instagram Stories are a popular source of
visuals on the app. There are both video and image options available to
publish. And while this feature is meant to be ephemeral, it’s possible to
upload your own content.
Image Guidelines
- Recommended resolution is 1080
x 1920.
- Minimum resolution is 600 x
1067.
- Aspect ratio is 9:16.
- Max file size is 4GB.
For
those looking for more info on Instagram ad sizes, including video specs, check out this guide!
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